Our Story

The conception of the brand occurred while I was pregnant with my daughter, Frida. Having been advised to refrain from physical activity, I took to doodling jewelry designs and sharing photos of my family’s jewelry business on social media. I eventually created an Instagram account showcasing ready-made items and jewelry inspirations. Little White Pouch, you can say, was born out of boredom.

If someone had told me then that my doodling while pregnant would provide me a jewelry business, I would not have believed them. What surprised me was the amount of positive comments and inquiries I received for my posts! Eventually, I had friends and referrals asking me about jewelry, mostly engagement rings and wedding bands.

Since I used little white pouches to store and deliver the jewelry, I decided to use it as the namesake of the brand. I like that it exudes simplicity and approachability. Jewelry doesn’t need to be complicated; doesn’t need to be in magarbo boxes to be appreciated. Little White Pouch is open to everyone who appreciates and values quality jewelry.

This is why we go beyond the traditional. While we have the classic diamond, Little White Pouch also creates jewelry with unconventional materials, from  gemstones and the imperfect Salt and Pepper Diamond to detailed organic settings. Little White Pouch will create your dream jewelry design to the best of our ability.